Your online presence also supports marketing campaigns, customer service, client relationship building, brand recognition, and almost every other element of the revenue stream.

Combining your own business website with marketing tools, like email marketing, helps you reach new customers and generate repeat customers.

Please see below just a few reasons, why your business needs a Website...

1. Your customers expect you to have one

More than half of your consumers expect your brand to provide online content about your business on some form of digital property, and more than half will head straight to your brand’s website for information.

If you don’t have a business website, today’s digital-savvy (and impatient) customers may look elsewhere.

2. It provides social and instant proof.

Ninety out of ten consumers claim that online reviews influence their buying decisions.

You could rely on Trip Adviser, Yelp, Google, Check a trader and other review sites to host reviews for your brand, but you can kill two birds with one stone on your own website.

Since potential buyers are already looking for you online, including customer testimonials on your site is a great way to impress potential consumers.

3. You control the narrative.

It’s true that you cannot control what others say about you on social media channels and review websites, but you can influence public perception by creating your own story via a business website.

A company blog helps business owners get their message, mission, and message in front of their target audience faster than print ads or mailing leaflets etc.

Plus, social icons linking to Facebook, Twitter, Instagram, and other networking platforms make sharing your content easier for your visitors who like what they see.